DISH HISTORY & LIFESTYLE

Dish began in 1998 as a local Vancouver surf brand. In 2001, Dish was purchased by two brothers who had been making jeans for Levi Strauss (also in Vancouver). Their vision was to create their own jeans line and infuse it with a west coast lifestyle element.

The result is a unique merger of the down to earth authenticity of jeanswear and the youthful, free spirited, "feel" of a surf line.

Dish represents a fresh, wide awake, approach to fashion. Casual. Genuine. Unpretentious. Bold. This is the Dish lifestyle

DISH PRODUCT

We love jeans but we make a lot more than jeans- we offer knit tops, dresses, skirts, outerwear, intimates and more. We design a wide assortment of clothing for real girls - clothing that is unpretentious and as easy to wear as your favorite pair of jeans. You will not find us selling anything that is fussy or complicated. We are dressing confident, real girls for what is really important - their life.

DISH VALUES

We love jeans and all they have traditionally represented in terms of authenticity and durability. We are not environmental activists but wish to maintain the natural environment that makes the west coast so attractive. We love fashion as a method of expressing individuality but we also wish to minimize our footprint on the earth.

We do not believe that "cheaper is better". Quality clothing will be worn longer and uses up less resources in the long run. We offer a common sense alternative to fast, disposable fashion that is increasingly filling our landfills. We believe in style over trend.

DISH DESIGN SHOP

The Dish Design Shop still makes its home in Vancouver where ocean beaches, mountain air and urban energy all collide to create a fresh, wide-awake lifestyle.

Available across North America in selected denim retailers, Jean Machine, Aritzia, Mantique, Off the Wall, Below the Belt, Urban Trade, Pantorama and Pseudio, along with over 250 boutiques.

BE BOLD. BE GENUINE. BE DISH.